Do the Borders matter?
by - 18:10 on 02 April 2007
There was a time when all you had to do was to say the name of a town or village in Scotland and I could tell you in which of the old area tourist boards it belonged. Kinda sad really. But all that was thanks to an apprenticeship dealing with these administrative groupings charged with promoting their, and only their, area. And all this in a wee place liked Scotland. Woe betide me if a gazetteer entry appeared which was – heaven forbid – on the wrong side of their border. It was a kind of ‘local councillor’ or ‘parish-pump’ mentality.And sometimes it just isn’t logical. Touring visitors may see the country in a completely different way, which is why if you’re trying to get people in tourism to work together, you sometimes have to cross administrative borders to create sensible visitor touring experiences. This is the rationale behind www.greaterspeyside.co.uk It takes the theme of the River Spey and widens this out as far as, westwards, Culloden, the famous battlefield near Inverness which overlooks the inner Moray Firth, and, in the east, the fishing town of Macduff, with the Spey itself somewhere in the middle. And does it matter that Culloden is in Highland and Macduff is in Aberdeenshire? Of course not.
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